Press Release
Aston Martin x VISO
The Aston Martin Q New York is the new flagship store in New York that has just opened its doors on Billionaires' Row. This invite-only showroom on Park Avenue is the first in a wave of ultra-luxury showrooms, with the ability to completely customize your car with state-of-the-art equipment and displays.
Providing a level of exquisite elegance and prestige, the brand famously tied to 007, Aston Martin showcases VISO's killer display of custom glass chandelier. The bespoke chandelier, being called by audiences as "champagne frame" weaves its way through the showroom, suspending over iconic, exquisite car models below.
Functioning as decorative, as well as the main source of lighting, this chandelier was design-engineered by VISO to create an organic flow of light with DMX controls. The DMX controls were programmed to create a shimmering light show that emphasizes the glamorous environment. By no means an ordinary feat, VISO installed each of the singular pendants that make up the chandelier, one-by-one, totalling a breath-taking 3,000 pieces. Additionally, 900 pieces of special drivers were strategically placed to support DMX controls and stay within budget. Following an "L-shape" path, the impressive chandelier spans 1050.5" in length and 688.75" in width.
Click here to learn more about how VISO successfully design-engineered, manufactured, and installed the custom chanderlier.
See more images of this project here.
Toronto, ON Canada
M4A 2T7
VISO's lighting design collections are based on a “Light is Life” philosophy: light inspires life into spaces. Light affects our perception of space through its warmth, colour, and dimension. Light transforms physical space, enhances the senses and creates strong emotional impact. Click to see a collection of our Projects.